MA Program
Projects, papers, and other assignments from my Master's in Strategic and Sport Communication program at The University of Texas Austin. Click on each project image to view.
01
Social Media Strategy Plan
Group project creation of a fictional new NFL team and what the social strategy would be behind it.
02
Sports Marketing Team Strategy
Group project where we acted as a training group that helped a certain team be successful. In our case, our audience was a sports marketing team.
03
Crisis Communication Plan
Group project where we were given a made up scenario in which we came up with a crisis communication plan.
04
Jared McCain’s NBA Contract & Changing the Norm for Endorsements
Paper for Negotiation Class where we learned about contracts and how to negotiate using techniques from our Professor and Lawyer Joel Lulla
click image for pdf
05
Why SCCT Is More Practical of an Approach than IRT for Sports Organizations
click image for pdf
Paper for Political and Crisis Communication Class where we learned about Crisis Comm strategies, how politics intersects with sport, and more from our Professor, Dr. Michael L. Butterworth
06
Athletes are Inherently Political
Paper for Political and Crisis Communication Class
click image for pdf
07
click image for pdf
BATNA & Morals Clause
Negotiation Class assignment including BATNA and morals clause for one of our many scenarios we would negotiate in class with Professor and Lawyer Joel Lulla giving us tips.
08
Politics in Sport - The Cases of Richardson & Valieva
Paper for Political and Crisis Communication Class
click image for pdf



